Chrome Extension

Reply to every Google review.
In your voice.

Reply AI writes responses that sound like the owner wrote them — not a template, not a bot. Works directly inside Google Business Profile. One click, done.

No credit card. 15 free replies every month. Takes 30 seconds to install.
★★★★☆
James T. · 3 days ago
Great food, but service was slow on a busy Saturday night. The eggs benedict were perfect though. Would come back for brunch.
★★★★☆ James 3d ago
"Great food, but service was slow on a busy Saturday..."
Reply for me Alt+G
Saturday nights push the whole team hard, and the wait on your visit was longer than it should have been. The eggs benedict I can explain. The service pace, I can't. James, if you make it back for brunch, we should do better on that front.
183 / 4000
88%
of consumers choose businesses that respond to all reviews
35%
more revenue for businesses that reply to reviews
52%
of customers expect a reply within 7 days
5%
of businesses currently reply to their reviews — be the exception

Most reviews go unanswered. That's costing your clients real money.

Every unanswered review is a public signal that nobody's home. Customers read replies as much as they read reviews. Your response is part of the product.

Writing replies takes 10–15 minutes each

Multiply by 20 reviews a month per client. That's hours every week on something AI can do in seconds.

Generic templates get spotted immediately

60% of consumers lose trust the moment they detect an AI or template response. A bad reply is worse than no reply.

Reply AI solves both

Fast as a template. Specific as something you wrote yourself. Your clients' customers won't know the difference.

From review to posted reply in under 30 seconds

Works directly inside Google Business Profile — no copy-pasting between tabs, no separate dashboard to manage.

1

Install the extension

Add Reply AI to Chrome. Takes 30 seconds. No account required to start.

2

Open a review

Go to Google Business Profile and click Reply on any review. The Reply AI widget appears automatically.

3

Click and post

Hit "Reply for me." Edit if you like. Click "Post Reply." Done. The reply is in the Google textarea, ready to go.

Replies that pass the "did a human write this?" test

60% of consumers lose trust when they detect AI. BrightLocal's blind study found that consumers actually prefer AI replies — when they can't tell. That's the difference Reply AI is built to make.

Generic AI / Template
★★★★☆
Review: "Service was a bit slow on Saturday but food was amazing."
Thank you for your feedback! We're glad you enjoyed the food. We're sorry for any inconvenience regarding the wait time. We strive to provide excellent service and will work to improve. We hope to see you again soon!
Reply AI
★★★★☆
Same review. Same business.
Saturday nights push the whole team and the pace slips more than it should. The food holding up through it is something. The wait, though, is on us. Come back for brunch and that side of things should feel different.

Everything you need to reply like a pro

Human-sounding replies

Trained on burstiness and perplexity — the two signals AI detectors use. Every reply varies in rhythm and word choice. No two read the same.

Review age alerts

Every review gets a colour-coded age badge — green (0–2 days), amber (3–6 days), red (7+ days). 52% of customers expect a reply within 7 days. Now you'll know when you're close.

Google Posts writer

Write a topic, pick a post type (What's New, Event, Offer, Product), get a polished GBP post in seconds. Same voice, same quality. One tool for everything.

Brand voice training

Paste a reply you love or describe your writing style. Every reply from then on matches your exact voice — not the default AI voice.

26 business types

From dental clinics to moving companies, veterinary practices to coffee shops — each gets industry-specific guidance baked into the prompt. A dental reply never reads like an auto shop reply.

1-star protection

Every 1-star reply gets a "review before posting" flag — because one wrong reply on a public complaint can do more damage than the complaint itself. Human-in-the-loop where it matters.

Start free. Scale when you're ready.

No contracts. Cancel anytime. The free tier is genuinely useful — not a bait-and-switch.

Free
$0 /month

For business owners trying it out. No credit card needed.

15 replies / month
  • All 4 tone options
  • 26 business types
  • Review age badges
  • Google Posts writer
Agency
$79 /month

For local SEO agencies managing review response for multiple clients.

Unlimited, multi-client
  • Everything in Pro
  • Unlimited clients
  • Per-client brand voice
  • Agency dashboard (coming soon)

Your clients' reviews, handled. At scale.

Local SEO agencies are the fastest-growing segment for review management. Reply AI is built for this workflow — switch between clients, match each brand voice, and respond to everything without burning hours on copy.

  • Set a different business name, type, and brand voice per client
  • 1-star replies flagged automatically — human review before anything sensitive goes live
  • Age badge on every review — know exactly which ones are past the 7-day window
  • Saves 4+ minutes per review — across 20 clients, that's real time back
Get Agency plan — $79/mo
4 min
saved per review (4 minutes × 20 reviews × 10 clients = 13 hours/month)
$79
per month for unlimited clients — less than one hour of your time
"The replies don't sound like software wrote them. That's the part I couldn't find anywhere else. Clients ask me how I write so quickly."

Everything you're wondering

Will anyone know it was AI?
Probably not — and there's real evidence to back that up. BrightLocal ran a blind study where consumers rated AI-generated replies and owner-written replies side by side. They couldn't tell the difference — and when they couldn't, they actually preferred the AI replies. Reply AI is specifically engineered against the two signals AI detectors use: uniform sentence rhythm and predictable word choice. Every reply varies both deliberately.
Does it work on all Google review pages?
Yes — it works on Google Search (when you click Reply on your Business Profile from Search), Google Maps, and Google Business Profile (business.google.com). The extension detects whichever page you're on and injects the widget into the reply textarea automatically.
Does it actually post the reply for me?
Almost. Reply AI fills in Google's reply textarea with the generated text and activates the Post Reply button — you still click Post Reply yourself. This is intentional: you should read what's going up on your Business Profile before it goes live, especially on negative reviews. One click and it's done, but you're always in control of what gets posted.
What happens with 1-star reviews?
1-star and 2-star replies always get a "review before posting" flag in the reply card. They're never auto-posted. The prompt for these reviews follows a specific protocol: validate before apologising, name the specific failure, invite the conversation offline, and stay completely composed regardless of how hostile the original review was. These are the replies that matter most — future customers read them.
Can I edit the reply before posting?
Yes — the generated reply appears in an editable card before it goes anywhere. You can edit it directly, hit "Different reply" to generate a new one, or copy it to the clipboard. Nothing goes into the Google textarea until you click "Reply for me."
What are the 26 business types?
Restaurant/cafe, dental/medical clinic, HVAC/home services, retail store, hotel/hospitality, real estate agency, law firm, gym/fitness studio, auto repair shop, hair/beauty salon, accounting/finance, veterinary clinic, cleaning service, landscaping/lawn care, childcare/daycare, photography/videography, pet grooming, moving company, plumbing/electrical, spa/wellness centre, tutoring/education, chiropractor/physiotherapy, insurance agency, coffee shop/specialty cafe, e-commerce/online store, and general local business as the catch-all. Each has its own prompt guidance — a dental reply never reads like an auto shop reply.
Is my review data private?
Review text is sent to our backend (hosted on Railway) and to Anthropic's API to generate the reply. It is not stored permanently, sold, or used for training. Your settings (business name, tone, brand voice) are stored locally in your browser using Chrome's storage API — they never leave your device except as part of the generate request. See our privacy policy for full details.

Every unanswered review is a missed conversation.

15 free replies a month. No credit card. Works in 30 seconds. The businesses that respond to everything win.

15 replies free every month. No credit card needed.